Sunday, February 14, 2016

Customer interviews no. 3 (er, 1)

Ah, the joys of stopping strangers with children. After all the rejection from former weeks, I went out renewed knowing a voice recording would suffice. Shockingly, people were still apprehensive, tight-lipped and not succumbing to my charms.

I asked parents/young adults to read an index card describing my venture idea then asked for their feedback. Beyond the revelation that people don't like to stop and talk to strangers, I learned my venture does indeed have a market. One couple asked whether 1, 2, 3 Play was already being developed and when it would be ready. Price is a huge concern for my market. There are free activities available for parents so to compete with libraries and playgrounds, for example, I have to keep the facility fresh. One interviewee suggested classes, and I think that fits into the model well. 

All of these exercises are pushing me toward 1, 2, 3 Play becoming a real thing. 
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3 comments:

  1. ItsagirlsworldFebruary 15, 2016 at 9:01 AM

    Kelly,

    First let me tell you, your blog is written as if you are a seasoned blogger. It is interesting, humorous and is clear in your delivery.

    The interviews were good and your model seems interesting. I also did interviews that included children for my business plan, which you can find here: http://nicoleslifeatuf.blogspot.com/2016/02/customer-interviews-number-3.html

    As a suggestion, you may want to check out a local, popular park. I found on two separate occasions that there were mommy meet-up groups and that made it a lot easier.

    Great blog, keep up the good work!

    Regards,

    Nicole

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    Replies
    1. UnknownFebruary 16, 2016 at 9:34 AM

      Thank you for the wonderful compliment, Nicole! I had been going to a local park and striking out so I hit the library play area instead.

      Delete
  2. BobFebruary 16, 2016 at 8:11 PM

    Kelly, I like your blog, it's probably one of the more established blogs that I've seen so far. As far as your idea, I think it's great that you're trying to help out the parents. I liked your interviews and I think you did an excellent job carrying them out. http://ochoasteven2018.blogspot.com/2016/02/customer-interviews-no-3.html

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