Inspirational. Authentic. Collaborative.
Imagine a place hidden to those who can't see it. I know, that sounds silly, but think Harry Potter and the train to Hogwarts (there I go with trains again...) Platform 9 and 3/4. Enchanted Spirits is a shop you don't find until you're ready; honestly calling it a shop does it a disservice. The owner of Enchanted Spirits, Kathy, mentions her vision of Enchanted Spirits becoming an experience, but the truth is that it already is. When I walk in, I can breathe. Really breathe. Everything that's going on outside evaporates, and I can focus on, well, nothing. I don't have thoughts while I'm at Enchanted Spirits, I have feelings. I feel like walking into one room or another then I feel like picking something up; there's no inner dialogue interrupting me. I feel, and I do.
So who was behind this mystical place of safety, warmth, mystery? I would have to wait to find out as my initial interview attempt was postponed--this is where follow-through comes into play. I almost passed on an interview that put a real person to the lofty image of entrepreneurs that we've been studying. Kathy is intelligent, well-spoken, ballsy, persistent, a lit fire with no signs of stopping. My words can't do her justice, and neither can my slapdash interview, but I know we can all find value in what I did capture.
Forgive my shaky camera hand and the fact that this recording is essentially the middle of a conversation that started before the camera was rolling and ended several minutes after I hit stop. Without further ado:

